cesar diaz.

Resume.

Cesar is a digital product designer currently doing a Master at UDIT.

Wanna work together?

letstalk@
Resume.
My Work.
Linked In.

Based in Madrid, Spain
GMT+1

As a Product Designer,
I specialize in emerging technologies and driven by a passion for crafting exceptional visual identities for digital products.

Work.

Adelaide Race Website – UX/UI Designer

This race is the second most recognized motorsport event in Australia, after Formula 1. The project’s goal was to enhance the user experience on mobile, improve the way ticket information is displayed, and increase the user’s time spent on the page.

Home Mortgage Company  – UX/UI Designer

The most important home finance company in South Australia. One of the objectives of this project was to create wireframes for the Calculator section, including all its options, to facilitate its implementation on the website.

Website Re-Development -UX/UI Designer

The goal for this project was to create a website that would have a greater impact on the farming community by providing easy access to relevant information and resources.

e-commerce Cleaning Supplies

Accounting  Services Website

e-commerce  jewellery & accessories

Brands I have collaborated with

Skills & Expertise.

Problem Solving.

Innovative problem-solving and impactful solutions for a better experience.

UX Metrics.

Data-driven insights for improving user engagement and satisfaction.

Visual Hierarchy.

Compelling visual hierarchy and composition in order to design better.

Design Decisions.

Leveraging valuable data insights to make informed design decisions.

Tools & Software.

Figma

Maze

XD

Photoshop

Illustrator

HTML5

CSS3

JavaScript

Let’s have a chat.

letstalk@

cesar diaz.

all rights reserved. ©2024

www.eastpointcleaningsupplies.com.au

Description

I’m excited to showcase the largest eCommerce project I have developed to date. The project involved fixing bugs on the old Magento 2 platform before completely redeveloping the site on a more user-friendly WordPress-WooCommerce platform. The site features over 1000 products and 2000 product variations, making it a complex and challenging project.

To meet the client’s requirements, we designed and developed a custom WordPress-WooCommerce website that was optimized for user experience and ease of use. We focused on creating a responsive website design that was visually appealing and easy to navigate, with an emphasis on clear and concise product descriptions.

One of the key challenges of the project was configuring shipping by ZIP code and setting up a pickup-only option. We worked closely with the client to ensure that these features were implemented smoothly and efficiently.

In addition, we synchronized products with Facebook and ran campaigns on Google Ads and Facebook Business to drive traffic and sales. This involved a data-driven approach to optimization, as we continuously monitored and refined our strategies to maximize ROI.

Throughout the project, we maintained a collaborative approach with the client, working closely with them to understand their goals and deliver a website that met their needs. We also provided ongoing support and maintenance to ensure that the website continued to perform well over time.

Overall, the project was a great success, resulting in a user-friendly eCommerce website with over 1000 products and 2000 product variations. The collaboration between our team and the client was a testament to the power of effective communication and collaboration in achieving outstanding results.

Country: Australia, Melbourne
Sofware used: WordPress, Abobe Illustrator, Abobe Photoshop, Woocommerce, Mailchimp, Google Analytics, Facebook Business, Google Adwords, SEO.
Development time: 6 months

https://www.ashmans.com.au/

Description

This portfolio showcases the project developed by BOLD WEB DESIGN ADELAIDE for Ashmans accounting Company, based in Adelaide, Australia. The project involved a complete re-design, layout and set up of the website using WordPress and WooCommerce. The BOLD WEB DESIGN ADELAIDE team was responsible for setting up all eCommerce aspects, as well as the technical and graphical aspects of the website.

In addition, the team was involved with the maintenance and updates of the existing site, optimizing it for speed loading. The project was completed in just one week, showcasing the team’s efficiency and dedication to providing high-quality work. To ensure a seamless user experience, the team utilized various software tools, including Figma, ACF, and Adobe Photoshop.

Overall, this portfolio provides a comprehensive overview of BOLD WEB DESIGN ADELAIDE’s expertise in website design and development. It highlights their ability to create visually appealing and functional websites while also ensuring optimization and maintenance for clients.


Country: Australia, Adelaide
Sofware Used: WordPress, WooCommerce, Figma, ACF, Adobe Photoshop.

https://deafmetalau.com/

Description

I had the opportunity to work with Bold Web Design in Adelaide on a project for DeafMetal, a multinational company. The project involved the redesign, layout, and setup of the company’s website using WordPress and WooCommerce.

Our objective was to create a visually appealing and user-friendly website that would help to increase sales and drive business growth. To achieve this, we collaborated closely with the DeafMetal team to understand their brand identity, target audience, and business goals.

We developed a responsive website design that incorporated bold graphics, high-quality images, and a clear call to action. We also optimized the website layout for usability, making it easy for users to navigate and find the information they needed.

To support DeafMetal’s e-commerce goals, we integrated WooCommerce into the website and customized it to match the company’s branding and product offerings. This included setting up product categories, product pages, and checkout pages, as well as configuring payment and shipping options.

Throughout the project, we maintained a focus on delivering a high-quality product that would meet the needs of DeafMetal’s customers and support the company’s business objectives. We also provided ongoing support and maintenance to ensure that the website continued to perform well over time.

Overall, the project was a great success, resulting in a visually appealing and user-friendly website that has helped DeafMetal to increase sales and drive business growth. The collaboration between Bold Web design and DeafMetal was a testament to the power of effective teamwork and clear communication in achieving outstanding results. 

Country: Australia, Adelaide
Sofware Used: WordPress, WooCommerce, Figma, ACF, Adobe Photoshop.D